Three Questions Every Firm Should Ask Before Its Next AI Investment

Profit won’t be decided simply by how fast lawyers work. It will be decided by what happens to that work as it moves through the firm. To convert AI-enabled work into actual profit, firms need intelligence across the full economic chain: matters, pricing, realization, billing and collections.

7 minute read November 01, 2026 at 12:09 AM
By
Mark Dorman
Three Questions Every Firm Should Ask Before Its Next AI Investment

Right now, law firms are being sold two stories about AI.

Both make the same fundamental mistake: they treat lawyer productivity as a proxy for firm profitability.

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