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Marketing The Law Firm
Rebounding from a Layoff or Just Want to Build Your Confidence and Profile?
Anne E. Collier and Sameena Safdar Kluck
Law firms, along with many others, seem to have transitioned from the challenges associated with the Great Resignation to wondering whether they overhired. Some lawyers will be the victims of a layoff. Victims? And that’s the problem. If you’ve ever been laid off, downsized, made redundant, or any other of the euphemisms for being fired, it can feel terrible.
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Cybersecurity Law & Strategy
Will Other States Follow NY’s Lead on Requiring Cybersecurity CLE?
Cassandre Coyer
New York has become the first state to add a requirement mandating that lawyers take legal education courses in cybersecurity, privacy and data protection. As cyberthreats will likely continue to both grow and evolve in sophistication, attorneys expect this requirement to be only a first step, with more states likely to soon follow.
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Marketing The Law Firm
Hallmarks of Highly Successful Coaching Programs
Debra Baker
How well does your attorney coaching program stack up? Here are six pillars to self-assess whether your informal or formal business development coaching and training programs are working.
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Marketing The Law Firm
Tips for Building Authentic Referral Relationships
Meranda Vieyra
While many attorneys know referral partners are an integral piece of their career, they don’t take the time to build authentic referral relationships. To their current and future detriment, they don’t make quality referral relationships a priority.
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Marketing The Law Firm
Is Sales Enablement The Next Big Thing In Legal Services?
Eric Dewey
Law firms can look to a growing trend, however, among their corporate brethren as a model to solve the business development training challenge. It's called Sales Enablement.
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Cybersecurity Law & Strategy
In a Year of the Great Resignation, Corporations Need to Prepare for the Great Investigation
Veeral Gosalia
Even before this Great Resignation movement, corporations across the globe were reporting increases in suspicious activity, data leakage, IP theft and other data risks stemming from departing employees and remote workers. And now, with more employees having exited and the Great Resignation seeming to accelerate further, existing data and risk implications are likely to be compounded.
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Cybersecurity Law & Strategy
The Pandemic Job Market, Part 2: From Pandemonium to Institutional Recalibration
Jared Coseglia
The second part of our analysis of complexities of staffing in a post-pandemic job market in the data privacy, cybersecurity, and e-discovery/legal technology verticals covers all the hiring trends in Q3 2021 as well as what is coming in Q4 and beyond.
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Marketing The Law Firm
Accountability Questions for Business Development Coaching Success
Vivian Hood
Working with a business development coach is an investment in yourself that can bring about career success by having a deliberate strategy in place.
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Marketing The Law Firm
Professional Development: Training the New Crop of Incoming Associates
Sharon Meit Abrahams
Young lawyers do not learn to practice law in school. They are missing practical application of the law. This must be taught by senior lawyers. The following is a step-by-step guide for attorneys who finds themselves responsible for training new lawyers.
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Accounting And Financial Planning For Law Firms
Make Law Firm Culture Part of the Equation In a Potential Career Move
Sharon Meit Abrahams
When you are looking to make a career move, be sure to learn about the potential employer’s culture before you accept an offer. It is important to select not only a great place to work, but a place that is the right choice for you as an individual.
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Marketing The Law Firm
Professional Development: Firm Culture: Part of the Equation In a Career Move
Sharon Meit Abrahams
Law firm culture is the values the lawyers feel on a daily basis, the assumptions lawyers make when making decisions, the real behaviors that fuel the organization’s success and serves as a competitive advantage. This is what you will want to understand during the recruiting process.
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Marketing The Law Firm
Defending Your Career: Self Advocacy at Review Time
Sharon Meit Abrahams
Firms have taken a hit due to COVID-19 and some will use this review cycle to pinpoint underperformers and reduce compensation. This is why it’s even more important for you to make a case for yourself.
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Cybersecurity Law & Strategy
The State of the e-Discovery and Data Privacy Job Market: Pre and Post COVID-19 – Part 2
Jared Coseglia
A deep dive into the pre and post pandemic e-discovery job market landscape and what data privacy professionals can learn from ESI employment trends.
Part Two of a Two-Part Article
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Marketing The Law Firm
Create a Community To Connect and Empower
Ari Kaplan
I encourage you to cultivate your own community as a means of connecting and empowering your peers. Here are a few ideas to help you launch and maintain a program.
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Entertainment Law & Finance
Players on the Move
Anne Bagamery, Dan Clark and Varsha Patel
A look at moves among attorneys, law firms, companies and other players in entertainment law.
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Cybersecurity Law & Strategy
The State of the e-Discovery and Data Privacy Job Market: Pre- and Post-COVID-19, Part 1
Jared Coseglia
Part One of a Two-Part Article
This deep dive into the specific cause-and-effect paradigms impacting the data privacy and e-discovery verticals illustrates broader trends in the overall legal technology job market while simultaneously giving professionals in (or eager to be in) those disciplines a clear roadmap of where the legal technology, data privacy, and ESI job market was, is today, and where it will be in the future.
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Cybersecurity Law & Strategy
Cybersecurity Skills Update for 2020
Nina Cunningham
The demand for capable skilled professionals and team players in the information security industry is increasing. For those gaining skills to work in the industry for the first time, the challenge remains to hit the ground running with a position and, better, with a career path. Yet no career path in this industry will sidestep an ongoing foothold in the classroom — onsite or virtual.
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Accounting And Financial Planning For Law Firms
Exit Strategies: Aging Partners Are Forcing Firms to Reconsider Retirement
Dylan Jackson
Baby boomers control an outsize portion of law firm business. As they inch toward retirement, how are firms preparing for the transition process?
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Marketing The Law Firm
Professional Development: Proactive Marketing for the Win
Meg Pritchard
I Tend to Think of Marketing and Business Development Efforts In Four Buckets: Passive Marketing, Active Marketing, Reactive Marketing and Proactive Marketing
The view of (most) law firm leadership has evolved, but there is a long expanse of ground between viewing the marketing function as a cost center and recognizing — and capitalizing on — its potential to drive revenue and profits.
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Cybersecurity Law & Strategy
Cybersecurity Experts Needed in U.S.
Scott R. Malyk and Lin R. Walker
The Country Is In Dire Need of Experts Who Possess the Advanced Knowledge, Skills and Experience Required to Combat Cybersecurity Crimes
In an effort to protect our financial, personal, medical, and otherwise confidential data, as well as our election systems, we need to continue to attract and employ the services of the most qualified cybersecurity experts from around the world. However, at present, there is a dire shortage of such qualified experts in the United States.
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Marketing The Law Firm
How to TOOT Your Own Horn: Exceptional Self Evaluations
Sharon Meit Abrahams
It’s that time again. As the year comes to a close many firms are beginning the associate review process. Even if your firm does not have a formal review process I recommend that you write a self-evaluation that outlines your achievements and specifies your goals for the coming year.
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Marketing The Law Firm
Professional Development: Reimagining Business Development Training and Coaching
Debra Baker
Six Pillars of a Successful Bus-Dev Program
For firms wanting to thrive through the next economic downturn and beyond, mastery of business development fundamentals is as essential as mastering legal skills. Yet training and coaching — whether done internally or through outside consultants — requires an investment in time and resources.
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Accounting And Financial Planning For Law Firms
Preparing the Next Generation of Lawyer Leaders
Marcie Borgal Shunk
A new crop of leaders is gearing up to take the helm. Like their brethren before them, they have little in the way of formal experience or training for the roles they are about to inherit.
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Marketing The Law Firm
Sales Speak: Five Ways to Start a Business Development Streak
Ari Kaplan
Since business development is often comprised of a series of incremental efforts that generate momentum, embrace the idea of connecting daily streaks to obtain results.
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Cybersecurity Law & Strategy
The State of the U.S. Privacy Job Market, 2019: Part Two
Jared Coseglia
A Reflection on the Year Behind, the Years Ahead, and Why Privacy Means So Much to Us
Part Two of a Two-Part Article
Part two of The State of the U.S. Privacy Job Market, 2019 will outline what is happening within service providers, consultancies, and vendors will touch briefly on government agencies and will predict the near-future state of the U.S. privacy job market.
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Accounting And Financial Planning For Law Firms
When Being a Star Rainmaker Is Not Enough
Marla Grant and Yuliya LaRoe
Why EQ Leads to Even Better Business Results
It is not uncommon for law firms to face negative business outcomes caused by the behavior of a star rainmaker who is unaware of the impact that they have on others. And that’s what emotional intelligence (EQ) is about and why it’s so important to lead to better business results. What can law firms do to help their star partners increase their emotional intelligence to avoid potentially disastrous business outcomes for themselves and their firms?
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Accounting And Financial Planning For Law Firms
Key Tax and Financial Considerations for New Law Partners
John Fitzgerald and Christopher Imperiale
Being asked to join the partnership of a firm is a measure of success as a legal professional. With that achievement comes tax and financial responsibilities that, surprisingly, few attorneys are fully prepared to deal with. These responsibilities include the unexpected individual federal and state and local tax filing and payments.
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Marketing The Law Firm
Three Simple Steps of Marketing Mentoring
Aly Lynch
As experienced marketers, we can help coach newer attorneys in their marketing pursuits through mentoring. With the right assistance, newer attorneys can find ways to market that they actually enjoy and are, therefore, more likely to do. And it doesn’t need to be complicated.
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Marketing The Law Firm
As You Are Taking Care of Business, Are you Taking Care of You?
Kimberly Rice and Damien Smith
The daily demands and vast portfolio responsibilities of a legal marketer are weighty and, in too many instances, never ending. The highly charged, rigorous, deadline-driven culture of “more is more” stands in drastic contrast to a well-balanced body-mind-spirit experience.
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Marketing The Law Firm
Law Firm Leadership: What is Legal Design Thinking?
Mark Beese
While Design Thinking — a creative process for innovation — has become a staple topic in MBA programs and tech companies, it is just now showing up in law practice management circles.
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Marketing The Law Firm
Professional Development: Overcoming Business Networking Anxiety: It Just Takes Practice
Dr. Sharon Meit Abrahams
Coffees, breakfasts, luncheons, dinners and receptions are all part of doing business; they are also essential to attracting business. These situations, however, can be uncomfortable. But there are ways to overcome the discomfort. The following are a few tips that will help you feel prepared and confident in networking situations.
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Marketing The Law Firm
Marketing Tech: Fail Frequently This Fall to Succeed
Ari Kaplan
Engage in initiatives that will allow you to fail and succeed simultaneously.
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The Bankruptcy Strategist
On the Move
Attorney and law firm moves in bankruptcy law.
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Marketing The Law Firm
You’re Fired!
Brenda L. Thompson
Dealing With a Job Loss
The chances are that many of us will either be terminated or laid off from at some point in our careers. It happens. How you deal with the loss of a job and get back on your feet as quickly as possible is what’s important.
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Accounting And Financial Planning For Law Firms
Creating a Collaborative Work Environment
Silvia Coulter
Collaborative cultures soar in profitability, talent acquisition and retention, client retention and client service.
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Marketing The Law Firm
'Professional Development:' Those Were the Days: Lessons from Silicon Valley’s Marketing Culture
David McCann
There were elements of the corporate culture in the early Dot-com years that helped shape my perspective on the critical role marketing could (and should) play in driving tangible and bottom-line business results. Those shaping influences, when applied to law firms, can help us legal marketers realize even greater returns for our internal and external clients.
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Marketing The Law Firm
The Topography of a Strong Attorney Biography
John Buchanan
Part Two of a Two-Part Article
In addition to ensuring that a bio focuses on “the right stuff,” it is essential that the bio be both search engine and social media friendly.
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Cybersecurity Law & Strategy
The Power of Certifications in Legal
Jared Coseglia
Part Two of a Two-Part Article
Professionals in e-discovery and privacy, including lawyers, are hungry for growth opportunities and may be ripe to transition into certain security-centric positions; however, the security job landscape is far more expansive and far less commoditized than ESI or privacy — for now. Part Two provides a road map for how certifications can assist an individual or an organization in reinventing, repurposing, creating or maintaining cybersecurity talents.
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Cybersecurity Law & Strategy
Navigating the Fear and Promise of Artificial Intelligence
Jeff Reihl and Rick McFarland
With the corpus of law data becoming ever-more complex and nuanced, the use of machine-assisted research and analysis is becoming more of a requirement, rather than an option, in the legal profession. Because of this, some have expressed fear that robot-lawyers will replace legal professionals.
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Marketing The Law Firm
The Topography of a Strong Attorney Biography
John Buchanan
Part One of a Two-Part Article
Attorneys are generally not great salespeople (caveat: some are great salespeople, aka rainmakers) and they are often introverts. While lawyers may like to speak about themselves, many are not effective in how to speak about themselves and their work in a way that is appealing to clients.
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Marketing The Law Firm
'Media & Communication:' We Wrote This Article to Share with You
Mary Margaret Gorman and John Hellerman
Develop content with a purpose in mind versus simply creating content for its own sake. Retweets and shares are fine, but they shouldn’t be the end goal of a lawyer’s effort. Instead, creating content should be about enabling the lawyer to feel comfortable and easily engage with clients.
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The Bankruptcy Strategist
On the Move
Movers and shakers in bankruptcy law.
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Marketing The Law Firm
Showcasing Attorney Expertise: Guidance for Law Firms
Cindy Sharp
Many attorneys already share intellectual capital by writing articles or delivering presentations with the hope of attracting additional business. However, most individuals, and even firms, have not developed a cohesive plan to ensure maximum exposure.
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Accounting And Financial Planning For Law Firms
Role and Responsibilities of Practice Group Leaders
Joel A. Rose
Ideally, the objective of defining the role and responsibilities of Practice Group Leaders should be to establish just enough structure and accountability within their respective practice group to maximize the economic potential of the firm, while institutionalizing the principles of leadership and teamwork.
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The Bankruptcy Strategist
On the Move
Burr & Forman LLP has opened an office in Wilmington, DE. Rick Robinson, who is joining the firm as a partner in the firm’s Creditors’ Rights and…
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Cybersecurity Law & Strategy
Introducing the Cybersecurity Reference Model
Jared Coseglia
When EDRM and CSRM Collide, Much Is Illuminated About the Hiring Trends in Both e-Discovery and Cybersecurity
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