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Marketing Tech: Voice Search Image

Marketing Tech: Voice Search

Larry Bodine

Voice search is rapidly emerging as the predominant way that consumers inquire about products, services and, yes, lawyers. Here's what you need to know.

Features

Social Media Scene: Teach Your Lawyers Well Image

Social Media Scene: Teach Your Lawyers Well

Molly Peckman

One size does not fit all when it comes to social media training for lawyers, and those responsible for such training must take into account different levels of sophistication and comfort, which are not necessarily based on generations.

Features

Leveraging Charismatic Leadership to Facilitate Change in Big Law Image

Leveraging Charismatic Leadership to Facilitate Change in Big Law

Whit Wesenberg

Despite appearing to accept that rapid and ongoing market change is here to stay, firms, and their leaders, have responded with change efforts that can largely be described as limited and reactive short-term solutions. Why?

Features

Entity Selection for Attorneys Image

Entity Selection for Attorneys

Marcus E. Dyer

One of the most significant early decisions attorneys make when deciding to hang out a shingle is what type of entity would be best for their practice. Choosing the right entity is a must. The right legal structure can save taxes, minimize legal exposure and avert costly business hassles. But is the right choice for yesterday still the right one for today?

Features

Competitive Intelligence Image

Competitive Intelligence

Patricia Ellard

Competitive Intelligence (CI) is not a new concept. It has been actively practiced in many industries for a number of years. In fact, CI has existed in law firms that have been proactively implementing ways to respond to changing client expectations since the early 2000s, though it has been gaining widespread prominence in the last few years.

Features

Debating Nonlawyer Ownership of Law Firms Image

Debating Nonlawyer Ownership of Law Firms

Arthur J. Ciampi

Lawyers love a debate, and it looks like a doozy is set concerning nonlawyer ownership of law firms (NLO).

Features

The Other Side of the Interview Image

The Other Side of the Interview

Derek Mize

Much has been written regarding how the candidate can be successful in the interview; however, less has been shared regarding how the interviewer can "win the interview" for the firm. Below are four ways in which an interviewer can come out on top in an interview.

Features

<b><i>Leadership:</i></b> Accelerate New Business Now Image

<b><i>Leadership:</i></b> Accelerate New Business Now

Allan Colman

Acceleration is about generating and making new business successful in less time. In order to enter the "accelerator zone," one must first understand what happens when you are <I>not</I> in the "accelerator zone."

Features

Thought Leadership Initiative Image

Thought Leadership Initiative

Cynthia Sharp

Many brilliant attorneys struggle to attract clients despite their well-developed strategic and winning legal skills. Most likely, they have either resisted or simply don't know how to "get the word out" about the availability and quality of their services.

Features

<b><i>At the Intersection:</i></b> Battling Law's Second Language Image

<b><i>At the Intersection:</i></b> Battling Law's Second Language

Pamela Woldow & Doug Richardson

If business English ' essentially masculine English ' is the language of power and dominance, the language spoken at the table by those who have won a seat at the table, Feminenglish is the language of deference to power. How does this affect your firm?

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