<i>Media & Communications Corner:</i> Avoiding Ad Bombs
Law firm marketers are always asked whether the dollars spent on advertising will result in new business. Certainly, a strategic and creative ad campaign…
CAN-SPAM Act Passes Challenge At Fifth Circuit
In the first review of a federal law meant to regulate unsolicited fraudulent commercial e-mail, the Fifth U.S. Circuit Court of Appeals ruled recently that the CAN-SPAM Act does not pre-empt a University of Texas policy that blocks unsolicited commercial e-mail.
Features
Solo Aims To Blog His Way To New Clients
The small town of Storrs, CT, may soon become the center of the law blog universe. Andrew Ewalt, a solo practicing in the shadows of the University of Connecticut, is a guinea pig for the wildly growing technology, which to date has largely been passed over by the legal profession as a marketing tool.
Features
Net News
Google, Geico Both Claim Victory In the ongoing saga of Geico v. Google (E.D., Va., 1:04-cv-00507-LMB-TCB), U.S. District Judge Leonie Brinkema issued…
A Different Kind Of Property Right
The law breaks property into two categories: real and personal. If the object of a transaction is found to be personal property, it is subsequently categorized as either tangible or intangible. Although broadly categorized as personal property, Internet property has characteristics of both tangible and intangible property. Consequently, attorneys must take the special nature of Internet property into consideration when attempting to resolve legal difficulties relating to an Internet transaction.
Virtual Worlds And Digital Rights
Today's virtual worlds -- sometimes also called digital or synthetic -- evolved from text-based role-playing games such as Dungeons & Dragons. The predecessors of the "Massively Multiplayer Online Role-playing Games" (MMPORGs) of today began for the most part in the late 70s and early 80s when various individuals first engaged in the role-playing game behavior online. The online text-based commands and prompts allowed the players to act out various fantasies without the close proximity requirement that is inherent in the earlier written and oral gaming forms. As the online technology grew, so did the nature and complexity of the interactive games, including the addition of videogame graphics to the text-based game elements. In the '90s, the current state of online MMPORGs began offering a real-time socially interactive component that was not available on traditional offline console gaming. While the physical space and landscape is simulated in the virtual environment of today, the social interactions are real since virtual characters, or "avatars," in the digital world are controlled and operated by a real person and not just by strict computer code. While these games are currently used mostly as an avenue for play and social interaction, if the proliferation of online entrepreneurship continues, the games will likely be more focused on commerce, research and work or work-related activities.
Decision of Note
The U.S. Court of Appeals for the First Circuit decided, in a ruling of first impression, that a federal court has subject-matter jurisdiction over a suit against a foreign defendant under the Lanham Act only if the protested activities have a substantial effect on U.S. commerce. <i>McBee v. Delica Co. Ltd.</i>, 04-2733.
Features
Courthouse Steps
Recently filed cases in entertainment law, straight from the steps of the Los Angeles Superior Court.
Features
Bit Parts
Recent developments in entertainment law.This month:Executive Compensation Deals/ Stockholders' Suit.Video Games/Use of Likeness.
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