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We found 6,296 results for "Marketing the Law Firm"...

Voice of the Client: Put Your Best Foot Forward in the New Year — Revaluating Content Strategy
December 01, 2018
While reputation goes a long way in attracting new clients, having a solid content strategy is a critical component of the legal sales cycle at all turns, including retaining the clients you have.
Strawberry Fields For Sale
December 01, 2018
On Oct. 3, 2018, the Chapter 11 Liquidating Plan of Eclipse Berry Farms, LLC was confirmed, concluding a two-year journey from one of the largest strawberry growers in the country to the cessation of operations and eventual liquidation.
Unmasking the Impostor Syndrome
November 01, 2018
Many talented lawyers shortchange themselves and their law firms by failing to implement a strategic business development plan. Some claim that they don't have time to market while others lament that marketing doesn't work — for them. While these and a variety of other excuses are common, it may be productive to dig a little deeper to determine whether other factors are at play.
Competitive Intelligence: Become More Relevant – Meet Your Clients' Needs Every Time
November 01, 2018
Becoming and staying relevant is a process. It is not static but always evolving. Your clients change, their needs and requests change, you change, and, throughout these experiences, you learn steps to implement and how to implement them in given situations.
Media & Communication: 3 Ways to Drive Higher ROI from Press Releases
November 01, 2018
In an age where law firms can quickly disseminate news to target audiences via multiple social media platforms as well as their own websites, is it finally time to put the press release out to pasture? The press release is a valuable PR tool that deserves to live on. Executed correctly, the benefits outweigh the cost.
Active Listening Wins Clients
November 01, 2018
All too often, we read studies, which report clients' pet peeve with their services providers whom do not listening to them. Or, cited another way, clients…
Legal Tech: Stop, Collaborate and Listen -- Collaboration Tools Are a Brand New Invention
November 01, 2018
Today's workplaces require tools that enhance employee productivity and provide the flexibility to never miss a critical business opportunity. Organizations in other industries have already experienced the benefits of enterprise collaboration, and now this technology is making its way into the legal sector. The rise of enterprise collaboration is redefining the modern law firm and legal department.
Debtor v. UST: The Battleground Over Retention of a Chief Restructuring Officer
November 01, 2018
The battle over retaining a chief restructuring officer, which the United States Trustee has traditionally not objected to, is heating up.
Early Termination Provisions: A Landlord's Saving Grace … If Done Right
November 01, 2018
The focus of this article is the “early termination provision,” a lease provision that affords landlords the tactical advantage they need. Specifically, this article seeks to: 1) guide the practitioner through the pitfalls of a poorly drafted termination provision; and 2) advise the practitioner how to craft a proper and effective termination provision.
Only 30% of Workday Is Spent on Billable Hours, Report Says
November 01, 2018
U.S. lawyers are still spending too little of their workday on billable hours, a year after an eye-opening report found lawyers devoted only 29% — 2.3 hours — of each eight-hour workday to billable hours.

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  • Major Differences In UK, U.S. Copyright Laws
    This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
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  • Strategy vs. Tactics: Two Sides of a Difficult Coin
    With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
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  • The Article 8 Opt In
    The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
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  • The Stranger to the Deed Rule
    In 1987, a unanimous Court of Appeals reaffirmed the vitality of the "stranger to the deed" rule, which holds that if a grantor executes a deed to a grantee purporting to create an easement in a third party, the easement is invalid. Daniello v. Wagner, decided by the Second Department on November 29th, makes it clear that not all grantors (or their lawyers) have received the Court of Appeals' message, suggesting that the rule needs re-examination.
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