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We found 6,330 results for "Marketing the Law Firm"...

You're Going to Need a Bigger Boat
<b><i>Small Law Firms Face Large Regulatory Requirements</b></i><p>Unlike large firms with comparable resources with which to protect client non-public information, small firms can find themselves trapped between cyberattacks, like ransomware, that don't prejudice based on the size of firm, and regulators who are indifferent to your size, when investigating a potential violation.
Playing Both Sides: Facing the Harsh Truth of Law Firm Service Duality
Whereas in the past clients took the lead from law firms in defining high-end practices worthy of premium rates, today's clients have the tools and information to make smarter, wiser purchase decisions.
'Marketing Tech:' Harnessing the Hot Trend In Voice Search to Generate New Business
Voice search is the hot new trend in technology and CMOs can harness it to generate more calls online and leads from their websites.
The Power of Certifications In the Legal Industry
<b><i>Part One of a Two-Part Article</b></i><p>The key paths and the corresponding certifications available for lawyers — and nonlawyers — to pursue to help successfully administer a career in the legal industry in the coming decade.
Key Tech Terms to Know: Archives, Backups, Disaster Recovery and “as-a-Service”
A few essential definitions, intended to provide clarity and guidance to firms that are exploring how to improve their data compliance, protection and recovery posture.
<i>Commentary:</i> America's Modern 'Throwaway': 401(K) Retirement Savings
While 401(k) cashout leakage may not stink in our streets, its economic effects are deplorable. Each year, this slow-motion train wreck robs millions of Americans of their retirement security and converts their retirement savings into wasted consumption and avoidable tax penalties.
'Professional Development:' Owning Your Business: Using Financial Metrics to Drive Business Development
Growing the top line requires a systematic approach that maximizes your available time and focuses you on the best opportunities.
Focusing on Client Retention May Mean Restructuring the Firm
<b><i>Law Firms Should Double Down on Their Existing Clients By Focusing on Client Satisfaction and Retention Rates Rather Than Billable Hours and Origination Credits</b></i><p>New client acquisition can cost 15 times more than retaining an existing client, and yet most lawyers spend their limited and valuable time chasing new clients.
IP News
Federal Circuit Affirms Dismissal of Declaratory-Judgment Action Based Under Rule Against Piecemeal Adjudication<br>Federal Circuit Affirms Non-Infringement Finding Despite Defendant's Discovery Violation
SCOTUS Recap: What Lies Ahead for the Lower Courts' Tests for “Non-Statutory Insiders”
Ultimately, <i>Village at Lakeridge</i> is noteworthy for what the Supreme Court did not decide. In granting <i>certiorari</i>, the Supreme Court declined to address whether the lower courts' various “non-statutory insider” tests should be refined. As concurrences from Justices Sotomayor and Kennedy emphasized, though, that issue is ripe for increased scrutiny.

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