Law.com Subscribers SAVE 30%

Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.

Search

We found 6,330 results for "Marketing the Law Firm"...

Employee Advocacy
Employee advocacy is when an employee talks favorably to others about the company he or she works for. At its most basic level, it's word-of-mouth marketing. This article explores the advantages of employee advocacy programs in law firms.
Make-Whole Mayhem
<b><i>Uncertain Treatment of Make-Whole Premiums Upon Bankruptcy-Induced Acceleration and Redemption of Indentures</b></i><p>Make-whole premiums are essentially prepayment penalties imposed on borrowers when loans are paid off in advance of their maturity dates. These premiums remove the borrowers' incentives to refinance whenever interest rates drop, and provide stability and predictability to the world of secured lending.
Structuring and Managing Practice Groups
There is no question that today's sophisticated clientele is placing more emphasis on the full service concept. Multi-disciplinary practices are a good example of how clients want all or most of their outside services handled by the same organization. The Walmart one-stop shopping idea has become part of the legal profession. Thus, the firm needs to determine how it can best deliver its legal services with this full service concept in mind.
What Law Firms Can Learn from The Ninth Annual Law Department Operations Survey
Over the last few years, the legal operation manager's role has flourished, growing from a profession in its infancy into an unruly teenager, far more mature but with substantial areas poised for development. The results of the survey showed that more than ever, law departments are focused on implementing programs and structures to improve their financial management and deliver value.
<b><i>Online Extra</b></i><br>Free Online Access to Georgia's Legal Code Violates Copyright, Judge Says
One day after a federal judge in Atlanta ruled that the state of Georgia may copyright its official legal code and pursue infringers, a California public records activist who had made Georgia's code available for free to the general public began work on an appeal.
<b><i>Voice of the Client:</i></b> Attention, Lawyers! Collaborate with Your Clients
A team of panelists brings the views and opinions from the client's perspective into focus on issues involving pricing, service, marketing, strategy, differentiation and more.
Big Law Heads Home
<b><i>Will It Work for Your Firm?</b></i><p>Flexible working arrangements support greater productivity and employee engagement while enhancing millennials' personal well-being, health and happiness, according to a survey by Deloitte. And what do employers get for giving millennials this flexibility? Loyalty.
<i><b>Online Extra</b></i><br> Are Law Departments Letting Law Firms Off the Hook When it Comes to Cybersecurity?
It is time for a reality check on cybersecurity. Our research has focused on the threat that data breaches present to law firms and law departments independently, but the interplay between cybersecurity at law firms and law departments is increasingly impossible to ignore.
Get Your Attorneys To Write: Eleven Tips
One of the toughest aspects of content marketing is generating content on a reliable basis. The bad news is you cannot take attorneys out of the process completely because they are the subject matter experts. The good news is you can use various tactics to motivate and help them to produce good content.
Is Your Firm's Partner Comp Spread Too Narrow?
It is fast becoming an imperative for elite firms to widen the range of their partner compensation. Too narrow a range allows competitors with wider ranges to lure away the most commercially successful partners.

MOST POPULAR STORIES

  • Strategy vs. Tactics: Two Sides of a Difficult Coin
    With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
    Read More ›
  • Technology in Marketing: Where to Invest Your Marketing Technology Dollars
    Law firms have realized that using technology ' particularly the Internet ' is a powerful tool for creating a more level playing field to enhance their images, expand their visibility in targeted markets and drive business to their firms. However, with so many competing interests for limited marketing dollars, where should you invest your firm's resources to get the most bang for the buck?
    Read More ›
  • Coverage Issues Stemming from Dry Cleaner Contamination Suits
    In recent years, there has been a growing number of dry cleaners claiming to be "organic," "green," or "eco-friendly." While that may be true with respect to some, many dry cleaners continue to use a cleaning method involving the use of a solvent called perchloroethylene, commonly known as perc. And, there seems to be an increasing number of lawsuits stemming from environmental problems associated with historic dry cleaning operations utilizing this chemical.
    Read More ›