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We found 6,382 results for "Marketing the Law Firm"...

Four Ways Big Data Can Help Win Your Next Case
October 14, 2016
Analyzing data and providing the right kind of data is critically important to every aspect of legal activities. When you're expecting data to act as a secret weapon in the sales process, the courtroom, or to provide a strong foundation for your firm, the quality of your information is priceless. To uphold your firm's integrity and ensure its success, it's time to get your staffers off Google and arm them with data intelligence.
Truth, or Big Data Dare
October 13, 2016
With all of society's technological advancements, it is a bit shocking that there has only been ONE technology ever developed to sniff out lies. The polygraph, invented in 1921, has barely advanced since.
Board of Editors
October 06, 2016
Accounting and Financial Planning for Law Firms Lawrence L. Bell Advisors, LLC, Kensington, MD Wayne Berkowitz Berdon LLP, New York James…
<b><i>Voice of the Client:</i></b> Not If, But When Your Fortune 500 Client Goes Out of Business
October 01, 2016
When lawyers and marketers think about losing clients, they think primarily of being displaced by another law firm or, these days, by technology, in-sourcing, or an alternative service provider ' or even having the relationship partner take the client with her to another firm. But what if that big client was no longer buying from anyone?
Marketing Tech: 10 Technologies That Will Make You Smarter and Faster (and Better Looking!)
October 01, 2016
If you needed any proof at all that we're living in an online world, this one simple fact should confirm it: There are over two million apps in the Apple store for iOS devices. Which make the most sense for you?
<b><i>Leadership:</i></b> How to Create a Collaborative Law Firm Culture
October 01, 2016
Retaining valuable talent, as many readers likely know, means staying connected to the clients. But, especially at the mid and junior levels of the firm, retaining talent can be as complicated and as simple as creating a collaborative culture.
3D Printing and Product Liability in the U.S. and UK
October 01, 2016
The potential for product liability claims concerning objects created via 3D printing is obvious. Last month, the authors discussed some of these. Now, they look at how the law is developing in two countries ' the United States and Great Britain ' as their legal systems attempt to assign liability to the correct actors.
<b><i>At the Intersection:</i></b> 'Get a GRIP' on Collaboration
October 01, 2016
While Google's People Analytics Division has been able to spotlight some prerequisites for a climate of collaboration, it has not defined practical action steps for implementing effective collaboration. So all across the legal profession, frustrated leaders' voices continue to ask, "What exactly do I do?"
Social Media Scene: 2016 -- The Year Everything Changed in Social Media Marketing
October 01, 2016
Three megatrends culminated in online business development in 2016, requiring attorneys to change their digital marketing tactics and to re-focus on what produces results.
IP News
October 01, 2016
Federal Circuit: Actual Controversy Existed When Patent Owner Did Not Know Existence of Specific Products<br>Federal Circuit Upholds Prosecution Estoppel Determination<br>

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    As national champions are crowned in men's and women's basketball, hundreds of thousands of college athletes are entering the influencer marketplace for the first time and now find themselves attractive candidates in the fast growing influencer marketing arena. With influencer marketing potentially providing a 5x return on investment, many brands are eager to get into the industry, but it doesn't come without risks as the FTC Commissioner is taking a closer look at the use of influencers for marketing.
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