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August/September Special Issue in pdf format
August 13, 2004
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Google Up Over 18% After First Day
August 11, 2004
The Internet search company's troubled IPO has finally started -- Google started trading on Thursday morning, Aug. 19 under the symbol GOOG on the NASDAQ exchange. Shares opened for trading at $85, as expected, lower than the projected price set when Google announced it was going public. Thursday's trading ended with the price per share of just over $100 -- more than an 18% increase.
August issue in PDF format
August 10, 2004
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News Briefs
August 10, 2004
Highlights of the latest franchising news from around the country.
Court Watch
August 10, 2004
Highlights of the latest franchising cases from around the country.
An Examination of the Hotel Industry and Multi-Branded Franchisors
August 10, 2004
Franchises dominate such industries as fast food, automobile, rental car, and cosmetics, but perhaps no business model is as dependent on franchising as the hotel industry. As a result, the hotel industry presents an interesting study on how multi-branded franchisors deal with unique issues affecting the relationships between the franchisor and its franchisee, suppliers and vendors, and the traveling public.
A Second Look at JRS Products, Inc. v. Matsushita Electric Corp.
August 10, 2004
<i>JRS Products, Inc. v. Matsushita Electric Corporation of America</i>, 115 Cal.App.4th 168, 8 Cal.Rptr.3d 840 (2004) (<i>JRS Products</i>), decided earlier this year, provides important clarification of the scope of remedies available under California law to franchisees who have been wrongfully terminated. The California Appellate Court decision holds, among other things, that the California Franchise Relations Act (CFRA) does not bar a franchisee from recovering damages for breach of contract for wrongful termination.
August issue in PDF format
August 09, 2004
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Top 10 Patent Drafting Mistakes That Can Impact Litigation
August 09, 2004
Discussed below are the first five of the "Top 10 Patent Drafting Mistakes" that drafters often make that can impact the successful enforceability of patents. Many of these mistakes are derived from the recognition of the challenges a patent may be subjected to in litigation, a forum in which accused infringers invariably scrutinize and challenge all aspects of a patent and its prosecution while lay judges and jurors struggle to determine whether the patent ultimately has value.
Generating Cash from a Patent Portfolio: An Overview
August 09, 2004
We have all seen the statistics: <ul><li>About two-thirds of today's S&amp;P 500 market capitalization comes from intangible assets, having doubled in proportion from 20 years ago.</li> <li>More than $100 billion is collected annually in IP licensing income.</li> <li>More than $200 billion is written off every year from IP impairments.</li> <li>More than $300 billion in infringement (mostly innocent) occurs annually.</li></ul>

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