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We found 6,382 results for "Marketing the Law Firm"...

Effective Ways to Implement a 'Less Paper' Office
August 02, 2015
Going paperless" is something that many law firms claim they desire. There is exceptional value to be gained from a totally paperless environment and storing documents electronically, both in terms of cost savings and efficiency. Risk is reduced as well. However, going completely paperless is a frustrating task that is akin to slamming your head in a door over and over again: It only feels better when you stop.
Tips for How Women Lawyers Can Chart a Different Course, Part 3
July 31, 2015
Along the way to charting your own course, below are critical habits to be implemented as you stay focused on growing a fulfilling and prosperous career.
Tips for How Women Lawyers Can Chart a Different Course
July 09, 2015
Though the road may be paved with bumps and hiccups, women lawyers can absolutely chart their course, a different course by implementing proven strategies to create the career of their dreams. Below are critical habits along that path to a fulfilling and prosperous career.
Sensitive Data Loss is Not Inevitable
July 02, 2015
Global banking institutions are increasingly pressing outside law firms to demonstrate they are employing top-tier technologies to defend against cyber hackers. In some cases, firms are being asked to fill out 60-page questionnaires detailing their cybersecurity measures in minute detail, while others must consent to on-site inspections.
Proxy Advisory Firms
July 02, 2015
As we emerge from the 2015 proxy season and look to the future, those responsible for facilitating annual meetings, drafting proxy statement disclosures and "rounding up the vote" ought to view SLB 20 as a step in the right direction, toward greater accountability for ISS, Glass Lewis and other proxy advisory firms.
In the Marketplace
July 02, 2015
Who's going where; who's doing what.
<b><i>Voice of the Client:</i></b> Business Development Program Best Practices: Business Intelligence
July 02, 2015
Law firms are ever-so-slowly starting to incorporate "key account planning," a critical element in any successful strategic go-to-market strategy and/or best-in-class business development program is "business intelligence."
Get a (Law) Firm Grip on Data Breaches
July 02, 2015
This article describes some of the reasons law firms are cyber-attack targets, steps they can take to reduce their risk, and what clients are doing to encourage law firms in those efforts.
Class III Medical Device Product Liability Claims Under <i>Twombly</i> and <i>Iqbal</i>
July 02, 2015
It is well founded that the pleading standard set forth in <i>Twombly</i> and <i>Iqbal</i> applies to claims involving Class III medical devices. In these actions, however, federal courts have taken different approaches to the application of the two rulings.
Treatment of Social Media Accounts In Bankruptcy
July 02, 2015
In today's digital marketplace, understanding how the law applies to virtual assets is becoming as important as understanding how it applies to the brick-and-mortar world. Despite the importance of the Internet to commerce, however, it is still unclear how important provisions of bankruptcy law apply to certain virtual assets.

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  • The FTC Gets Into the College Athlete NIL Game
    As national champions are crowned in men's and women's basketball, hundreds of thousands of college athletes are entering the influencer marketplace for the first time and now find themselves attractive candidates in the fast growing influencer marketing arena. With influencer marketing potentially providing a 5x return on investment, many brands are eager to get into the industry, but it doesn't come without risks as the FTC Commissioner is taking a closer look at the use of influencers for marketing.
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