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We found 6,445 results for "Marketing the Law Firm"...

Client-Driven Growth
December 27, 2012
This article reviews a number of ideas for converting a law firm's key clients, the 20-plus largest, into an engine of revenue growth, via a Key Client Program.
Websites Aren't Built in a Day
December 27, 2012
Redoing your firm's website is a collaborative process with specific steps that you should try to follow. The purpose of this three-part article is to review each of those steps so that law firm professionals have a better understanding of website design and development in order to better manage internal expectations when they undertake a website redesign project.
Firm Marketing Initiatives: Trends We See for 2013
December 27, 2012
When lawyers no longer feel they are at a place that can support and reward the ambitions they have for their practice, they head for the door.
The Cost v. Recovery of Costs: Which Has the Greater Impact?
December 27, 2012
The answer lay in this surprising fact: By focusing on the recovery of costs where applicable, law firms can accomplish more to help their bottom line than most cost-reduction exercises; in some cases 500% more.
Devices, Tablets and Breaking Traditions: The New Normal for Law Firm Websites
December 27, 2012
Ongoing technology advancements shape what we've come to expect from our experiences on the Web. The same is true when we access websites from a mobile device. It's important to keep in mind what information they'll need most from your site and make it easily accessible.
Profiting from the Learning Curve
December 27, 2012
A recent study published by Altman Weil listed the ways in which chief legal officers would like to see their outside counsel embrace service improvements and innovation. The top four responses were greater cost reduction, non-hourly pricing, more efficient project management and improved budget forecasting. To anyone paying even cursory attention to the legal marketplace in the last half decade, these should not come as a surprise.
Counsel Concerns
December 27, 2012
Damages Assessed Against Lawyer with Share of Royalty Company for Fraudulent Transfer of Assets<br>No Judicial Estoppel against Law Firm in Malpractice Suit over Multimedia Patents
Decisions of Note
December 27, 2012
Suit over Santa Song Filed in Wrong Court<br>$320M Affirmance in Millionaire Case
When Discovery Clashes with Privacy Law
December 26, 2012
Businesses that want to use data analytics and comply with privacy rules have an additional burden when the data in question become or could become part of discoverable information in litigation. Then, businesses must make choices about how to handle PII data, which of it to produce and the justifications to support those decisions. Balancing these data-driven issues requires an understanding of the ever evolving landscape of each competing concern.
Insurance Coverage for Data Breach Claims
December 26, 2012
This article examines insurance coverage for data breaches. Counsel may be surprised to learn that coverage for data breaches is not limited to specialty policies, and can often be found under standard CGL or property insurance policies. Any time a potential data breach occurs, it is essential for an insured to consider all forms of insurance that it carries and to provide prompt notice to its insurer(s) of any policy that even potentially could apply.

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