How Social Media Builds Your Practice
October 26, 2011
One glance at the MLF 50 will prove that social media, along with other techology, is no longer a "maybe" for today's law firm, but a necessity. And yet many attorneys are still hesitant to take the plunge. It's up to us, as law firm marketers, to lead the way. This timely article explains why.
The Magnificent 25
October 26, 2011
This year, for the first time, we decided to give smaller firms a chance to be noticed. And here is what we learned: With the advancement of website sophistication, social media tools, and other creative techniques, smaller firms are also effectively reaching their targets and delivering sophisticated messages and innovative marketing solutions. Our search yielded an astonishing number of top-notch firms in this brand-new category. We are thrilled to highlight the top five firms below.
The Seventh Annual MLF 50: The Top 50 Law Firms in Marketing and Business Development
October 26, 2011
Despite dreary economic conditions, 2011 proved to be a highly energized year for law firm marketing departments. Responding well to the "doing more with less" mantra from management committees, talented legal marketing professionals moved their firms to gain substantial market share and expansion at home and abroad. It is with great excitement that we introduce you to the 2011 MLF 50.
Rethinking Boilerplate
October 23, 2011
If boilerplate provisions are not considered in light of the positions of the respective parties to a leasing transaction, a party can be left exposed to substantial liability or without a remedy for the rights it has so carefully negotiated.
Is Your Company Sitting on Buried Treasure?
September 28, 2011
In order to find buried treasure in your company's insurance policies, it is first important to understand how it was lost in the first place. There are many ways in which companies overlook or fail to pursue available insurance resources. Here are some of the more common.
Brophy Revisited
September 28, 2011
In <i>Kahn v. Kohlberg, Kravis, Roberts & Co., L.P.</i>, the Delaware Supreme Court's broad reading of <i>Brophy</i> re-establishes the right of Delaware stockholders to sue corporate fiduciaries to disgorge profits from insider trading — regardless of harm to the corporation, and regardless of the avenues provided by federal securities laws to address insider trading claims.
Not All Web Browsers Are Created Equal
September 28, 2011
Legal research is an extension of online research, a professional undertaking that is quicker and more effective because of the convenience the Internet provides. Think of this movement as part of the rise of specialized research, complemented by the Web and delivered to attorneys worldwide. And yet, accessing this data depends on using the right browser; there must not be any attempt to sacrifice quality for some illusory promise. The bottom line: An excellent browser is essential for doing any kind of legal research.
In the Marketplace
September 28, 2011
Highlights of the latest equipment leasing news from around the country.
Prince Told to Pay $4 Million to Perfume Maker
September 28, 2011
Prince, the flamboyant pop star with 10 platinum albums, should pay nearly $4 million in damages for welshing on his promise to promote a perfume named after his latest CD, a special referee in Manhattan concluded after conducting a four-day inquest on damages.
