Attorney Marketing in 2011
December 16, 2010
ATTORNEY MARKETING IN 2011 - At the end of the year, it is vital to successful lawfirm marketing to review what's been working and those tactics which need reinforcing. We spend a day with our clients strategizing and brainstorming: 1. Increasing client retention 2. Enhancing relationship building 3. Growing business development talent 4. Looking at the success ratio of pitches and proposals 5. Evaluating community, business and NPO particiipation 6. Updating the competition and economic…
LAWYERS ARE THE MISSING LINK IN ATTORNEY MARKETING
November 30, 2010
LAWYERS ARE THE MISSING LINK IN ATTORNEY MARKETING - Marketing for attorneys requires them to be in front of prospects and clients. It's the RED ZONE and the typical missing link is the attorney. Think about it - when you bring business development consultants in to train and motivate your lawyers, and get them out in front of prospects and clients, you are acknowledging they are missing from the action. Our newest CLE seminar presents the…
Medical Product Reps in the OR
November 29, 2010
Physicians who allow medical sales reps into operating rooms may be caught in the crossfire of litigation and liability that can result from sales rep presence and activities.
Shirking or Just Hard Times?
November 29, 2010
In a bad economy, a range of recent decisions can be cited to overcome the argument that an earning capacity in excess of current income should be attributed to a parent.
<i><b>Case Study</b></i> Aon's Matter Management Solution
November 29, 2010
Aon experienced significant growth in the 1980s and 90s, both organically and through a series of strategic acquisitions. The growth brought about tremendous business gains, but created operational challenges that lingered for many years. One of these was the legal department.
What's All This Talk About ROI of Social Media?
November 29, 2010
There are many discussions going on about the use of social media among attorneys. Surely there are folks who don't understand the value of these mediums, mostly because of inexperience in using them. "Why should I go on Twitter and tell someone what I'm doing? Who is going to care?" they ask. To those people, I would suggest turning that question around: "When I have just heard a piece of important and timely information that would benefit some of my colleagues, how can I tell them all at once ' easily and quickly?" Now that's the question to be asking.
Selling Your e-Commerce Company in 2011
November 29, 2010
Entrepreneurs once able to cash out on their own terms, to eager buyers unwilling to risk negotiating lest a competitor get the deal, now must accept markedly less favorable terms.
Getting the Most Out of Conference Attendance
November 29, 2010
Attending conferences has a dual benefit: learning or keeping updated in a substantive area or industry, and business development. Both are critical to a successful practice.
401(k) Plan Sponsors Targeted for ERISA Lawsuits
November 29, 2010
Law firms need to take a close look at who the fiduciaries are with respect to their 401(k)plan, and how the plan is being managed. This is particularly true in partnerships where one partner's conduct can result in liability for others.
