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We found 6,382 results for "Marketing the Law Firm"...

Guarantee Alternatives to Improve Your Close Rate
September 30, 2010
If you are providing financing or bonding to small and mid-sized businesses, your firm will likely require personal guarantees from the principals of the client company. A competitive strategy to soften the perceived impact to those making the guarantees and to allow your company to mitigate its risk may be one of the keys to winning new business.
Recruiting and Developing Associates
September 30, 2010
Ensuring longer-term and continuous improvements in providing greater value, and therefore sustaining higher levels of client satisfaction, requires addressing areas that have received little attention in the whole value discussion ' the recruiting and development of associates.
Diversity Metrics
September 30, 2010
Every law firm should strategically monitor its publicly reported diversity statistics to ensure their accuracy and to provide an opportunity to incorporate goals with regard to these measurements into daily operational decisions.
Succession in Leadership
September 30, 2010
This article discusses the issues and the approaches that a firm may take to make the transition from its founding leadership to a younger generationeffective and efficient with minimal disruption.
CA Case to Decide Whether the Duty to Warn Covers Hazards Posed By Products of Others
September 29, 2010
At press time, the California Supreme Court was considering a case that could impose a duty to warn on the manufacturer of one product for hazards associated with other products that are manufactured and sold by third parties.
Do's and Don'ts For Managing Your Restrictive Covenants In a Recovering Economy
September 29, 2010
This article provides helpful "do's" and "don'ts" to be used in constructing and evaluating employees' noncompete, nonsolicitation and confidentiality agreements.
Bribery in Today's China
September 29, 2010
The Chinese government has a labyrinth of laws, administrative directions and rules designed to thwart bribery and corruption. Such regulations have heretofore not been enforced with the appropriate rigor. Now, things are changing.
Brand Considerations When Launching Mobile Phone Apps
September 29, 2010
Prior to launching Apps on smartphone devices, it is advisable that brand owners pause — even if momentarily — to consider the new trademark and related legal issues that this new medium presents.
A Look at Revisions to New York State's Ticket Resale Law
September 28, 2010
Even with the success of some major tours, the 2010 concert business is turning out to be an economic disappointment. Consumers have long raised concerns over ticket prices and ticket availability, but the currently weak U.S. economy has made these issues more pressing. This article discusses the recent comprehensive changes in New York's ticket resale statute. The detailed law, which is set for further revision next year, touches on many hot-button, ticket resale aspects that in general impact venues, promoters, artists and others in the live event industry.
Tax Credits Help Georgia Lure Film Productions
September 28, 2010
In Georgia, the glamorous world of entertainment law has gotten a boost because of tax credits created by the 2008 Georgia Entertainment Industry Investment Act. The law provides tax credits of up to 30% for money spent on production and post-production work done here on films, TV shows, commercials, music videos and even video game development and animation. The law's economic impact has been huge.

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  • The FTC Gets Into the College Athlete NIL Game
    As national champions are crowned in men's and women's basketball, hundreds of thousands of college athletes are entering the influencer marketplace for the first time and now find themselves attractive candidates in the fast growing influencer marketing arena. With influencer marketing potentially providing a 5x return on investment, many brands are eager to get into the industry, but it doesn't come without risks as the FTC Commissioner is taking a closer look at the use of influencers for marketing.
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  • The Roadmap of Litigation Analytics
    Litigation analytics can be considered a roadmap of sorts — an important guide to ensure the legal professional arrives at the correct litigation strategy or business plan. However, like roadmaps, litigation analytics will only be useful if it's based on data that is complete and accurate.
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