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We found 6,365 results for "Marketing the Law Firm"...

Client Speak: Capturing the Current Mood
April 27, 2009
Implicit in all the stories about layoffs or hourly versus value billing, the fundamental question is whether the severity of the economic downturn will permanently change what law firms look like and how they operate. Can they ever again support the notorious salary structures and leverage strategies of the past?
Practice Building Skills: Turning Your Bio into a Magnet for Business
April 27, 2009
Smart lawyers turn their bios into a marketing magnet that generates leads, as opposed to a mere resume or a CV, which recites only your education and experience. The trick is to turn a feature of yourself into a benefit to the client.
Media & Communications Corner: Channel the Information Deluge into Knowledge You Can Use
April 27, 2009
Proven shortcuts that will help you channel the flood of incessant information coming your way.
Career Journal: Does Having a J.D. Help a Career in Legal Marketing?
April 27, 2009
The marketing function is expanding within law firms. Despite of, or perhaps because of, the legal industry's economic woes of late, the expectations around marketing ' from increased business development to enhanced practice support ' has never been greater. Do you need a J.D. to have a career in marketing?
Do More with Less and Gain Market Share
April 27, 2009
The current economic situation is forcing firms to think of new ways to market themselves, which likely will become the new norm, long after the downturn is history.
Do Comparative Lawyer Rankings Run Afoul of Ethical Guidelines?
April 27, 2009
The ABA's Model Rules of Professional Conduct, adopted in many jurisdictions, now allow attorney advertisements but restrict "misleading" communications. Significantly, such misleading communications may include unsubstantiated comparisons to other lawyers.
RICO
April 27, 2009
Smithfield Foods' precedent-setting civil racketeering suit against the United Food and Commercial Workers' Union (UFCW) and several related defendants spawned critically important legal precedent that blazes a new trail for employers who are in search of litigation options for responding to non-traditional union organizing methods.
In the Spotlight: Bankruptcy Strategies for Commercial Landlords, Tenants, Lenders, and Real Estate Investors
April 24, 2009
This is the third part in a series dealing with the subject of bankruptcy strategies and considerations for commercial landlords, tenants, lenders and real estate investors. These alerts are intended to highlight for our readers some of the key issues they may wish to consider in connection with the subjects discussed.
RED ZONE PURGATORY - LEGAL SALES
April 21, 2009
RED ZONE PURGATORY - How to Navigate Through the Netherworld of Legal Sales There is a time - perhaps only a split second - between when your firm and a prospective client are engaged in a tete a tete about what to do next on a project or potential engagement. It is that moment that lies between what you and your client decide to do next and the RED ZONE. And whether the time purgatory lasts…
Developments, Risks and Advanced Structures in the Lease Syndication Market
April 15, 2009
Lease syndications have enjoyed a significant rise in popularity in recent years. This rise in popularity has brought about an evolution in the commonly used structures, leading to additional complexity and confusion in practice. In this article, we provide a framework for analyzing syndications and addressing the practical needs of originators and funders.

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