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We found 6,445 results for "Marketing the Law Firm"...

Strategic IT Decisions: The Backroom Brawl
May 28, 2008
This article discusses the business issues and challenges that are driving the need for lessors to reassess their IT strategy and approach. The focus of this discussion is on the factors management should consider as it examines the company's IT strategy for core leasing operations, <i>i.e.</i>, front-end and back-end systems.
What Lessors Need to Know About Antitrust : Competitors of Copier Equipment Provider Entitled to a 'Kodak Moment' in Alleging a Single Provider Relevant 'Aftermarket'
May 28, 2008
The Ninth Circuit recently examined an antitrust issue with significant relevance to the equipment leasing industry. In <i>Newcal v. IKON Office Solution</i>, competitors of a copier equipment provider, IKON Office Solution, alleged that defendant IKON used 'fraudulent practices' to secure and lengthen its customer contracts, thus reducing the ability of competing copier equipment providers to contest for 'aftermarket' business.'
Attorneys Awarded $218 Million for Work in Overturned Smokers' Class Action
May 28, 2008
On tax day, Miami-Dade Circuit Judge David C. Miller awarded $218 million in legal fees to Stanley and Susan Rosenblatt for years of work they put into now-defunct class action litigation against the nation's biggest cigarette makers.
Key Pre-emption Ruling in Third Circuit
May 28, 2008
On April 8, 2008, the Third U.S. Circuit Court of Appeals issued a significant decision concerning the authority of federal regulatory agencies to pre-empt state tort claims, <i>Colacicco v. Apotex Inc.</i>, No. 6-5148.
How 'Bout Those Broncos!
May 28, 2008
Suppose a husband in a pending divorce action is a big football fan and has four season tickets to his team. He waited over 20 years on the waiting list to have access to these tickets. Now that his time has come, he finally has the right to buy tickets every year to see his favorite team play. However, he is also in the midst of a bitterly contested divorce, and these tickets are now at issue. What happens next?
Technology in Marketing: Building Consumer Clientele Through Web 2.0 Site Avvo
May 28, 2008
An in-depth analysis of a Web site designed for consumers of legal services, recently launched in the Seattle, WA, area.
Professional Development: Enough Is Enough: Lawyers Should Look Like Lawyers
May 28, 2008
This is the first of two articles about current dress codes in U.S. law firms. This first article sets forth the author's opinion on the 'hot-button' topic. The second article will present reaction and commentary from managing partners and firm leaders across the country.
Law Firm Intelligence: Researching an RFP: Winning Business Through Understanding Clients
May 28, 2008
In conducting research for an RFP, turnaround time, budget, and resource considerations will have to be balanced with the value of the opportunity. Before the research begins, the researcher should read the RFP and consult with key decision-makers in her firm to determine the research questions, the scope of the research process as well the format of the final product.
Making It Run Isn't Running It
May 28, 2008
A favorite story about this is the lawyer who once said to me that if you're smart enough to be a lawyer, you're smart enough to do your own advertising. True, I said. And if you're smart enough to be a lawyer, you're smart enough to be a nuclear physicist ' but it doesn't make you one." Here's what managing is ' and is not.
The Place to Network: Blow That Curve!
May 28, 2008
Remember those kids in high school who blew the bell curve ' the overachievers? Those were the ones who asked for extra credit projects even when the rest of us were up to our eyebrows in the standard work requirements. Well, some of them grew up to be high-powered associates at law firms! Here's how to be one of them.

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