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We found 6,352 results for "Marketing the Law Firm"...

Public Company Web Sites: A Marketing Tool Subject To Securities Laws
March 30, 2005
Following the enactment of the Sarbanes-Oxley Act, disclosures by public companies via their Web sites are increasingly required or encouraged. With the implementation of these new rules and the growth of the Internet, investors, as well as prospective investors, increasingly are relying upon a company's Web site for investment information. Public companies should recognize the value of their Web sites as marketing and investor-relations tools, subject to the boundaries of applicable legal standards and constraints.
How to Choose An EDD Trainer
March 29, 2005
Even the most seasoned litigator may be puzzled by such arcane terminology as deduplication, metatags, blowbacks and concept querying. To make sense of the electronic-data discovery (EDD) process in general, and to further ensure that the litigator is adept in using the selected litigation review and production tools, selecting a trainer with the appropriate skills and pedagogical technique, combined with "real world" experience in setting up review workflows and meeting production deadlines, is nothing short of critical.
The Deal Before The Deal
March 29, 2005
Only the strongest survive in the jungle, and whether that jungle is on an island or in the business world ' Darwin's laws apply as much to the marketplace as to nature. This is particularly true in the tech sector. In the tumultuous online economy, firms fail or get bought out round-the-clock. <br>However, a good entrepreneur knows when to sell ' sometimes to catch a rising market, other times to cut losses. But deals don't usually get done immediately ' nor should they. Signing the first acquisition proposal doesn't let you fine-tune the deal. Even worse, you'll never learn what your opponent hasn't yet put on the table if you're too quick to scrawl your name on the dotted line.
What Protection Do Foreign Firms' Trademarks Have In The United States?
March 29, 2005
What happens when two businesses, one an insurance broker on the Canadian side of Niagara Falls and the other a bank holding company on the American side, begin using similar domain names and trademarks that result in thousands of misdirected e-mails?
Business Crimes Hotline
March 29, 2005
Recent rulings of importance to you and your practice.
Ethics: It's Not Just for Lawyers Anymore
March 29, 2005
Last month's multi-million dollar settlements by the individual directors of Enron and WorldCom no doubt will exacerbate anxieties already being felt by corporate directors and increase instances of questions such as: Is it safe to be a director of a public company? What should I be concerned about when joining a board? What can I do to protect myself as a director?
Surviving A Malpractice Fiasco: 10 Views
March 16, 2005
Recently I asked members of <i>A&amp;FP</i>'s Editorial Board and several new contributors for their thoughts on how a law firm might best deal with the financial blow of an unusually large settlement or penalty assessed against the firm. Last month, in Part One, we got our roundtable discussants' views on how to keep a firm from crumbling immediately after a malpractice disaster. Concluding the discussion, here are their views on professional liability insurance.
Committee Aims To Standardize Pass-Through Taxation
March 16, 2005
If an influential congressional committee has its way, some professionals and many small business owners could be forced to dig into their own pockets to help bridge the projected $3.75 trillion funding gap for Social Security. <br>At issue is the sticky subject of limited liability companies, limited liability partnerships and so-called "S" corporations, and the manner in which participants in those businesses pay their Social Security and medical insurance employment taxes.
An Extra e-Safety Net
March 15, 2005
As technology advancements and competition combine to drive information technology (IT) costs down, law firms of all sizes are poised to take advantage…
Defining Political Spam
March 15, 2005
The effects of e-mail on American political campaigns are dramatic, as demonstrated last November, when e-communication played a decisive factor in several election victories. The Internet as cyber forum offers candidates the opportunity to contact a million voters for about $100 using unsolicited bulk e-mails, often called spam. Under the First Amendment, political spam is generally lawful, but political spam used for fundraising and other specific types of communication may cause legal difficulties for candidates and their agencies ' from canvassers to other entities sending the spam, however well-intentioned.

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