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The Strategy of What You Don’t Invest In

Advanced technology isn’t free. Outfitting your team with equipment that will move the needle can require an impossibly large capital outlay. The solution may not be, therefore, to purchase all that gear. It may be to lease or finance it.

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Ever since the financial crisis of 2008, law has become an unbelievably competitive business. Further, if you’re operating a law firm, you know that one of the few levers you can move to make your firm more competitive is the one labeled “technology.” However, advanced technology isn’t free. Outfitting your team with equipment that will move the needle can require an impossibly large capital outlay. The solution may not be, therefore, to purchase all that gear. It may be to lease or finance it. Leasing your technology can be a strategic decision, and a key to succeeding in an incredibly competitive market.

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