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Marketing the Law FirmFeaturesLaw Firm Marketing and Business Development

How to Write Digital Content that Gets Read

By Melanie Trudeau
June 01, 2020

With over 1.7 billion websites on the Internet, you might say we have a content clutter issue. Adding to the pile should be done strategically, with creativity and careful consideration of how to write digital content. Members of the legal community often write in a style they learned in law school, which may not be the best way to write online content.

This article provides a step-by-step guide for attorneys and legal professionals to follow when writing blogs, articles, legal alerts, white papers and other online content.

The Planning Stage

Who is your audience?

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