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Media & Communication: How to ‘Get Your Name Out There’

Anyone who has so much as dabbled in marketing or consulted a PR firm has been told they “need to get their name out there.” But it’s not that simple. It’s not just getting your name out there that will reap results — it’s getting your name out there in the right places.

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It’s early in the New Year and everyone wants to get off to good start, especially when it comes to generating new clients and prospects. Anyone who has so much as dabbled in marketing or consulted a PR firm has been told they “need to get their name out there.” But it’s not that simple. It’s not just getting your name out there that will reap results — it’s getting your name out there in the right places, in connection with providing exactly the kind of credible insight and expertise your prospective clients need.

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