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E-mail & Unions: NLRB to Address Access to E-mail During Union Organizing Campaign

By Tom McDaniel
August 19, 2003

With the United States economy still struggling to regain its footing, many unions see this period of economic, and employment, instability as an opportunity to sway employees to seek the 'protection' of union membership. Recent reports indicate that labor union organizing efforts are on the rise nationally. Furthermore, as unions focus on improving their campaign strategies, the average rate of union victory has increased slightly. Many employers are finding themselves in the midst of fierce union organizing campaigns, the outcomes of which could impact the continued viability of the companies.

With so much at stake, employers and unions alike are looking for the most effective means of communicating their respective messages. In today's technologically advanced workplace, e-mail has become a prime target. E-mail is quick, cheap, and can reach mass audiences with minimal effort.

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