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It's easy to take phone calls casually. You can make them from your home, in your pajamas, while watching your kids, or from the office while reading your e-mail, scanning the newspaper, or walking the halls. It's easy, and it's a mistake ' phone calls are one of the most important tools in your networking arsenal. They allow you to keep in touch, further business relationships and get things done. Sometimes a call can carry just as much weight as a face-to-face meeting.
Get Ready
To immediately improve your telephone efficiency, simply treat business calls as if they were meetings. How do you prepare for a meeting? You set at least one clear and specific objective and you list the steps to achieving it. Before you make a call, take a moment to organize your thoughts, jot down your main goal and the key points you want to cover.
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