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Do You Know What Your Web Site Did Last Night?
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Panelists Deborah McMurray CEO and Strategy Architect, Content Pilot Lisa Salazar Internet Marketing Manager, Fulbright & Jaworski, LLP Paul Grabowski Director of Marketing, Porter & Hedges, LLP Keith Wewe Director, Client Service and Internet Growth Content Pilot Steve O'Brien VP, Internet Solutions Marketing Unica Corporation Web Analytics Group Moderator Elizabeth Lampert Director, Law Journal Newsletters Web Audio Conference Division |
Ask yourself these questions: Do you review the data regularly? Do you understand the data and the most efficient ways to use it? If you answered “no” to either of these questions this web audio conference is the tool you need to optimize the data your site collects. The program will provide an overview of Web site analytics and its use in the REAL WORLD of law firm marketing. Topics include:
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Panelists Deborah McMurray CEO and Strategy Architect, Content Pilot Lisa Salazar Internet Marketing Manager, Paul Grabowski Director of Marketing, Keith Wewe Director, Client Service and Internet Growth Content Pilot Steve O'Brien VP, Internet Solutions Marketing Unica Corporation Web Analytics Group Moderator Elizabeth Lampert Director, Law Journal Newsletters Web Audio Conference Division |
Ask yourself these questions: Do you review the data regularly? Do you understand the data and the most efficient ways to use it? If you answered “no” to either of these questions this web audio conference is the tool you need to optimize the data your site collects. The program will provide an overview of Web site analytics and its use in the REAL WORLD of law firm marketing. Topics include:
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Why So Many Great Lawyers Stink at Business Development and What Law Firms Are Doing About It
Why is it that those who are best skilled at advocating for others are ill-equipped at advocating for their own skills and what to do about it?
Bankruptcy Sales: Finding a Diamond In the Rough
There is no efficient market for the sale of bankruptcy assets. Inefficient markets yield a transactional drag, potentially dampening the ability of debtors and trustees to maximize value for creditors. This article identifies ways in which investors may more easily discover bankruptcy asset sales.
The DOJ's Corporate Enforcement Policy: One Year Later
The DOJ's Criminal Division issued three declinations since the issuance of the revised CEP a year ago. Review of these cases gives insight into DOJ's implementation of the new policy in practice.
A Lawyer's System for Active Reading
Active reading comprises many daily tasks lawyers engage in, including highlighting, annotating, note taking, comparing and searching texts. It demands more than flipping or turning pages.
Blockchain Domains: New Developments for Brand Owners
Blockchain domain names offer decentralized alternatives to traditional DNS-based domain names, promising enhanced security, privacy and censorship resistance. However, these benefits come with significant challenges, particularly for brand owners seeking to protect their trademarks in these new digital spaces.