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Do You Know What Your Web Site Did Last Night?

By ALM Staff | Law Journal Newsletters |
February 07, 2007
LJN Web Audio Conference Division
'



Panelists

Deborah McMurray
CEO and Strategy Architect, Content Pilot


Lisa Salazar
Internet Marketing Manager,
Fulbright & Jaworski, LLP

Paul Grabowski
Director of Marketing,
Porter & Hedges, LLP

Keith Wewe
Director, Client Service
and Internet Growth

Content Pilot

Steve O'Brien
VP, Internet
Solutions Marketing

Unica Corporation
Web Analytics Group



Moderator

Elizabeth Lampert
Director,
Law Journal Newsletters
Web Audio
Conference Division


Do You Know What Your Web Site Did Last Night?

Web Audio Conference
Wednesday, March 7, 2007
12:00PM – 2:00PM EST

Every day and every night your firm's Web site gathers valuable marketing data. Do you have a Web site analytics program in place to capture this data? The mishandling of this precious information could not only mean a lost opportunity but a loss of growth, market share and most importantly … REVENUE!

Ask yourself these questions:
Do you review the data regularly? Do you understand the data and the most efficient ways to use it? If you answered “no” to either of these questions this web audio conference is the tool you need to optimize the data your site collects.

The program will provide an overview of Web site analytics and its use in the REAL WORLD of law firm marketing.

Topics include:

  • Analytics in real world practice.
  • Finding actionable analytics date.
  • The real world data your partners want to see.
Every day and every night that pases without the use of a Web site analytics program will cost you. Don't wait any longer, register today!

LJN Web Audio Conference Division
'



Panelists

Deborah McMurray
CEO and Strategy Architect, Content Pilot


Lisa Salazar
Internet Marketing Manager,
Fulbright & Jaworski, LLP

Paul Grabowski
Director of Marketing,
Porter & Hedges, LLP

Keith Wewe
Director, Client Service
and Internet Growth

Content Pilot

Steve O'Brien
VP, Internet
Solutions Marketing

Unica Corporation
Web Analytics Group



Moderator

Elizabeth Lampert
Director,
Law Journal Newsletters
Web Audio
Conference Division


Do You Know What Your Web Site Did Last Night?

Web Audio Conference
Wednesday, March 7, 2007
12:00PM – 2:00PM EST

Every day and every night your firm's Web site gathers valuable marketing data. Do you have a Web site analytics program in place to capture this data? The mishandling of this precious information could not only mean a lost opportunity but a loss of growth, market share and most importantly … REVENUE!

Ask yourself these questions:
Do you review the data regularly? Do you understand the data and the most efficient ways to use it? If you answered “no” to either of these questions this web audio conference is the tool you need to optimize the data your site collects.

The program will provide an overview of Web site analytics and its use in the REAL WORLD of law firm marketing.

Topics include:

  • Analytics in real world practice.
  • Finding actionable analytics date.
  • The real world data your partners want to see.
Every day and every night that pases without the use of a Web site analytics program will cost you. Don't wait any longer, register today!

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