Web Audio Conference Thursday, June 21, 2007 12:00PM – 2:00PM Eastern Time
Today, more than ever, associates in all law firm sizes have many competing priorities. However, developing marketing and selling skills is not a luxury. It's a necessity for anyone who wants to be a successful attorney.
Whether you work in a small niche firm or a large corporate firm – this seminar will cover what you neeed to know in order to become a successful, business-generating attorney.
Join the authors of the ABA's recent Book of the Month, The Law Firm Associates Guide to Personal Marketing and Selling Skills, to learn best practices for building your reputation, skills and client base in ways that work for you.
Attendees will learn:
Best practices for future rainmakers.
The difference between sales and marketing.
Techniques to increase your visibility.
How to find marketing activities that produce the right results.
What NOT to say at a meeting with prospective clients and referral sources.
On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.
The DOJ's Criminal Division issued three declinations since the issuance of the revised CEP a year ago. Review of these cases gives insight into DOJ's implementation of the new policy in practice.
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.