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The Place to Network: Advanced Online Strategies for Lawyers

As 2009 moves into full swing, many lawyers have already dipped at least one or two tentative toes into the fast-rushing waters of online social networking and blogging. Creating a LinkedIn account, a Facebook page, responding to a blog post, or joining relevant legal listservs are all valuable steps toward harnessing the power of this exciting new wave of Internet-based communication.

However, an elite subset of attorneys has decided to go above and beyond the basics, maximizing use of these new online outlets to build law practices in a substantial way. Sometimes enlisting the help of outside experts, these lawyers have accelerated way past Social Networking and Blogging 101, and have begun to blaze trails into previously uncharted virtual territory.

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