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WHY NOT COLLABORATE?
WHY NOT COLLABORATE? An often successful but often overlooked attorney marketing strategy to increase visibility and bring in new clients is to collaborate with other businesses. Small businesses and consultants do this almost as a necessity when pitching clients who require services beyond the scope of their own capabilities. For example, if your firm holds a specialty in employment law, why not try teaming up with human resources organizations and/or professionals for certain projects, such as writing an article or presenting at a seminar? More than likely, you can draw new ideas and trade information from each other. It is an approach often used by business development consultants.You might also be surprised at how many specialty boutiques and consultants are willing to partner with you to collectively raise exposure and put them in front of the very same clients you seek — all without any direct competition.If the relationship works, then why not offer your partners as an added value? Everyone is looking for ways to get more for their money. If you can provide your potential client with a better comprehensive package than your competitors, you increase your chances of winning the engagement and demonstrating your legal sales skills.
WHY NOT COLLABORATE? An often successful but often overlooked attorney marketing strategy to increase visibility and bring in new clients is to collaborate with other businesses. Small businesses and consultants do this almost as a necessity when pitching clients who require services beyond the scope of their own capabilities. For example, if your firm holds a specialty in employment law, why not try teaming up with human resources organizations and/or professionals for certain projects, such as writing an article or presenting at a seminar? More than likely, you can draw new ideas and trade information from each other. It is an approach often used by business development consultants.You might also be surprised at how many specialty boutiques and consultants are willing to partner with you to collectively raise exposure and put them in front of the very same clients you seek — all without any direct competition.If the relationship works, then why not offer your partners as an added value? Everyone is looking for ways to get more for their money. If you can provide your potential client with a better comprehensive package than your competitors, you increase your chances of winning the engagement and demonstrating your legal sales skills.
The Article 8 Opt In
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
Major Differences In UK, U.S. Copyright Laws
This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
Beach Boys Songs Written Decades Ago Triggered Current Quarrel With Lawyers
There's current litigation in the ongoing Beach Boys litigation saga. A lawsuit filed in 2019 against Nevada residents Mike Love and his wife Jacquelyne in the U.S. District Court for the District of Nevada that alleges inaccurate payment by the Loves under the retainer agreement and seeks $84.5 million in damages.
Strategy vs. Tactics: Two Sides of a Difficult Coin
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
Transfer Tax Implications on Real Property Leases
The real property transfer tax does not apply to all leases, and understanding the tax rules of the applicable jurisdiction can allow parties to plan ahead to avoid unnecessary tax liability.