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Social Media Policies

By Jay M. Jaffe
May 28, 2009

Today, our work and personal lives are in a permanent state of collision, and nowhere is that more evident than online, in social networks.

Chances are, the younger members of your firm have devoted a good deal of their time managing their personal relationships through Twitter, Facebook and MySpace ' and still do. Now it looks as if the rest of your attorneys and employees are, or will be in the near future, following suit. It's a natural pursuit for tech-savvy experienced employees and up-and-comers in general to apply their technology skills to their work not only in e-commerce, and in bricks-and-mortar, firms but to non-work activities in the workplace. That's why, whether your firm is pure-play e-commerce or a mixture of marketing modes, it needs a social-media policy.

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