For the most part, legal marketing executives possess tremendous interviewing prowess. Most are able to present their career stories in an attractive, cogent manner. Writing skills honed while developing marketing collateral; brochures, advertisements, press releases, proposals and presentations easily transfer into effective resume writing.
Career Journal: Reinventing the Interview
Despite their interviewing success historically, candidates for legal marketing positions are more likely to be facing a higher level of scrutiny on multiple fronts that could easily trip up an otherwise strong interviewer's performance.
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