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The Place to Network: Social Networking, The Tools of the Trade

By Timothy B. Corcoran

In our last column, we reviewed the networking basics, establishing that the purpose of our efforts should be to increase our visibility and demonstrate our credibility to our target marketplace. Meeting new people and showing them what we can do is a far more practical method of securing new business than merely doing good work and hoping others notice. These objectives remain foremost whether we're engaging in physical networking, as with client events and bar association meetings, or in social networking, which refers to the multitude of gathering places that have sprouted up online. This month, let's take a closer look at one of the more popular social networking tools in use today, and how it can be used for networking purposes.

Twitter

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