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TACTICS FOR ENGAGEMENT
TACTICS FOR ENGAGEMENT – Generating New BusinessWhat are your strategies for engaging with prospects? How do you improve law selling?Recently, I participated in a brainstorming session with a group of attorneys – some in-house counsel, some outside counsel. the focus of the session was on how to improve law selling. Even though the attorneys represented different areas, they all agreed on which legal marketing tactics were the most effective. As a business develoment consultant, I listened closely to their feedback – so much so that I have expanded our training programs to include their tactics.Here are five of the top tactics for engagement that the attorneys mentioned:* Talk with,not at.* Test your approaches with colleagues* Make sure there is one “take away”* Do not repeat* Utilize “active listening”.You can learn more about engaging with your prospects and increasing law sales with one of our seminars or workshops – and you can learn more about the tactics related to adding substance to your presentations.
TACTICS FOR ENGAGEMENT – Generating New BusinessWhat are your strategies for engaging with prospects? How do you improve law selling?Recently, I participated in a brainstorming session with a group of attorneys – some in-house counsel, some outside counsel. the focus of the session was on how to improve law selling. Even though the attorneys represented different areas, they all agreed on which legal marketing tactics were the most effective. As a business develoment consultant, I listened closely to their feedback – so much so that I have expanded our training programs to include their tactics.Here are five of the top tactics for engagement that the attorneys mentioned:* Talk with,not at.* Test your approaches with colleagues* Make sure there is one “take away”* Do not repeat* Utilize “active listening”.You can learn more about engaging with your prospects and increasing law sales with one of our seminars or workshops – and you can learn more about the tactics related to adding substance to your presentations.
Bankruptcy Sales: Finding a Diamond In the Rough
There is no efficient market for the sale of bankruptcy assets. Inefficient markets yield a transactional drag, potentially dampening the ability of debtors and trustees to maximize value for creditors. This article identifies ways in which investors may more easily discover bankruptcy asset sales.
Judge Rules Shaquille O'Neal Will Face Securities Lawsuit for Promotion, Sale of NFTs
A federal district court in Miami, FL, has ruled that former National Basketball Association star Shaquille O'Neal will have to face a lawsuit over his promotion of unregistered securities in the form of cryptocurrency tokens and that he was a "seller" of these unregistered securities.
Blockchain Domains: New Developments for Brand Owners
Blockchain domain names offer decentralized alternatives to traditional DNS-based domain names, promising enhanced security, privacy and censorship resistance. However, these benefits come with significant challenges, particularly for brand owners seeking to protect their trademarks in these new digital spaces.
Coverage Issues Stemming from Dry Cleaner Contamination Suits
In recent years, there has been a growing number of dry cleaners claiming to be "organic," "green," or "eco-friendly." While that may be true with respect to some, many dry cleaners continue to use a cleaning method involving the use of a solvent called perchloroethylene, commonly known as perc. And, there seems to be an increasing number of lawsuits stemming from environmental problems associated with historic dry cleaning operations utilizing this chemical.
Why So Many Great Lawyers Stink at Business Development and What Law Firms Are Doing About It
Why is it that those who are best skilled at advocating for others are ill-equipped at advocating for their own skills and what to do about it?