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Crayon Shinchan

The naughty five-year-old Japanese comic-book character Crayon Shinchan would tell foreign trademark owners that although foreign trademarks ultimately receive legal protection in China, pragmatic owners must be mindful of the time and costs involved.

19 minute read June 28, 2012 at 10:31 AM
By
Vincent J. Poppiti and Mian R. Wang
Crayon Shinchan

Few people in the United States are likely to have heard of Crayon Shinchan, but this Japanese comic-book character is ubiquitous in China.

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