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Boosting Business by Helping Entrepreneurs
In 2010, my firm, Goodwin Procter LLP, decided to enhance its online presence with a feature- and content-rich, one-stop resource for founders of new companies and start-ups. Enter the Workbench ' and the Tools.
Founders Workbench is a stand-alone microsite that provides free access to formation documents, best practices and other resources to help founders of new companies jump-start new entrepreneurial endeavors. The original Founders Workbench was very well received and was instrumental in helping to boost the firm's presence and reputation within the entrepreneurial community. Two years after launch, we were ready to strengthen the brand and create Founders Workbench 2.0. Here's how we did it.
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New York's Latest Cybersecurity Commitment
On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.
Law Firms are Reducing Redundant Real Estate by Bringing Support Services Back to the Office
A trend analysis of the benefits and challenges of bringing back administrative, word processing and billing services to law offices.
Bit Parts
Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights
How AI Has Affected PR
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.