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The latest fad phrase in the legal trade press is “big data” and, as with many fad phrases, it means many things to many people and is a complete mystery to others. Let's break down what it means and why it matters to law firm leaders.
Big data refers to the synthesis of large data sets in order to draw insights and conclusions to gain a competitive edge. While there are new tools and techniques that ease the examination of larger and more complicated databases and even unstructured data, the concept is far from new. Lawyers have always employed big data techniques in their practices, though in the past we may have called this “experience.”
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