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Media & Communications: Learning from Politicians

By Michelle Samuels

The current political season has confirmed that truth is, indeed, stranger than fiction. For those of us in the communications industry, it has been mind-blowing to see how far Hillary Clinton and Donald Trump have gotten with all of the baggage they've brought along, outrageous statements they've made, and un-presidential things they've done.

Watching them interact with media can be fascinating or cringe-worthy (or both, depending on the day). Clearly, both candidates have long histories with the media, skill in avoiding landmine questions and taking control of an interview, and ' of course ' star power. Still, even the pros get burned, and as they get ready for the fall presidential election, we know things will only get more interesting.

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