When news breaks, reporters want a source immediately — not in an hour, later that day or first thing the next morning. Reporters who can get to a source first and fast — and are confident that source will provide reliable and insightful analysis — win the day.
<i>Media & Communications</i><br>Getting Quoted on Breaking News
When news breaks, reporters want a source immediately — not in an hour, later that day or first thing the next morning. Reporters who can get to a source first and fast — and are confident that source will provide reliable and insightful analysis — win the day. If you want to be considered and quoted as a thought leader on timely topics, understanding the compressed timing of the news cycle is critical. To get on a key reporter's speed dial, here are three tips you can incorporate into your PR and marketing activities.
By
Kathy O'Brien
This premium content is locked for Marketing the Law Firm subscribers only
ENJOY UNLIMITED ACCESS TO THE SINGLE SOURCE OF OBJECTIVE LEGAL ANALYSIS, PRACTICAL INSIGHTS, AND NEWS IN Marketing the Law Firm
- Stay current on the latest information, rulings, regulations, and trends
- Includes practical, must-have information on copyrights, royalties, AI, and more
- Tap into expert guidance from top entertainment lawyers and experts
Already have an account? Sign In Now
For enterprise-wide or corporate access, please contact Customer Service at [email protected] or call 1-877-256-2473.
