If businesses find strategic planning to be a worthwhile exercise, then maybe individual lawyers should consider the same. If law firm partners thought of themselves as their own small business and not just a member of their firm, they would embrace the idea of creating a personal strategic vision.
Professional Development: Marketing Plans for Partners
<b><i>Better Yet: 'Personal Strategic Plans'</i></b><p> If law firm partners thought of themselves as their own small business and not just a member of their firm, they would embrace the idea of creating a personal strategic vision. No need to hire a consultant; it just takes thought and time to memorialize it.
By
Sharon Meit Abrahams
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