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Thinking Outside of the Big-Box: Understanding License Agreements

One critical component to the successful evolution of a shopping center is creating a stronger connection with community through attractions, events and promotions that bring a fresh vibrancy to the centers. These specialty relationships and other short-term relationships are generally memorialized in a license agreement rather than a traditional lease.

10 minute read July 01, 2018 at 12:09 AM
By
Kelly D. Stohs and David P. Vallas
Thinking Outside of the Big-Box: Understanding License Agreements

There is no denying that online shopping and changes in consumer spending habits have had a profound impact on brick-and-mortar shopping centers. Rapid advances in technology have changed how and where consumers shop, how they spend their money, and how they spend their time.

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