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U.S. Studios Agree to End Geoblocking in Europe Union

Under the agreement, the studios and Sky UK will open up pay-TV markets, allowing consumers across the European Union to access to a wider range of content regardless of their location.

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The European Commission has accepted commitments made by The Walt Disney Co, NBCUniversal Media, Sony Pictures Entertainment, Warner Bros Entertainment and Sky TV to end the practice of “geoblocking” their content, an agreement that brings to an end a years-long antitrust case. Under the agreement, the studios and Sky UK will open up pay-TV markets, allowing consumers across the European Union (EU) to access to a wider range of content regardless of their location. Previously, the content could only be accessed in the United Kingdom and Ireland.

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