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How to Survive (and Even Thrive) During and After the COVID-19 Lockdown

By Valerie Chan
May 01, 2020

While many of us have lived through crises and economic downturns before, I think we can agree that COVID-19 presents unique challenges we haven't faced before. Widespread social isolation and working from home has become the new norm — and probably will be the status quo for some time.

Businesses in the legal ecosystem — legal marketers, law firms, in-house legal departments, ALSPs and legal technology providers — are understandably concerned. What does this pandemic mean for short- and long-term growth? Will my immediate cash flow be impacted? How do I ensure staff remains productive? How do I close deals with customers I can't meet face to face, especially when they are dealing with many of the same concerns and uncertainties?

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