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Law Firm Management

An Innovator’s Approach to Hybrid: Empathy and Iteration

This is a time of innovation, and one way law firms can prepare for a future we can’t yet see is through leveraging two key levers: the need for empathy and iteration.


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Law firms are in a time of innovation. The defining characteristic that differentiates innovation from all other forms of value is its time-based nature: an opportunity for change presents itself not for an infinite period of time, but a finite one. Also, innovation happens in the future, one for which we are provided no data to help us predict what it will hold. Innovation calls us to do the impossible: to build for a future we can’t yet see. But — and here’s the good news — some ways are better than others for preparing for it.

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