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The Changing Role of Business Development Professionals In Law Firms

While the roles were historically viewed as something of "attorney concierge," more law firms are starting to empower business development officers to proactively generate business tips and leads for the firm.

6 minute read October 01, 2023 at 12:03 AM
By
Patrick Smith
The Changing Role of Business Development Professionals In Law Firms

The relationship between attorneys and marketing and business development professionals in Big Law firms is changing.

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