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AI's Growing Impact On the Gaming Industry

By Katherine A. Baker, Jeffrey M. Kelly and Joshua L. Kirschner
December 01, 2023

The gaming and wagering sector has begun to cross paths with artificial intelligence technology in ways both predictable and unforeseen. As with other industries, AI technology inevitably has found its way into various components of the gaming experience. What is striking, however, is how AI is revolutionizing gaming for operators, regulators, suppliers and patrons alike.

Chief among these developments is the introduction of AI-predictive analytics into the gaming industry. Although the implications of this technology are plentiful, two areas of immediate focus are responsible play and odds-making.

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