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Marketing the Law FirmFeaturesLaw Firm Marketing and Business Development

Using Experience Management In Marketing and Business Development

By Jason Noble
December 01, 2023

Firms, on average, respond to 103 requests for proposals annually, spending about 46 hours per response, which translates to 4738 hours per year on RFP response, 394.8 hours per month, or 98.7 hours per week.

And the number one, most time-consuming portion of this monumental, cross-departmental effort? Finding relevant experience. See, ikaun 2023 RFP Impact Report for Marketing and Business Development Professionals.

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