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NIL Regulation: Can the NCAA Recover and Advance Its Own Fumble?
The convergence of myriad factors, including conference realignment, a seamless transfer portal and rule changes permitting athletes to profit from usage of their name, image and likeness (NIL) have dramatically transformed the landscape of collegiate sports. However, as tectonic as the ructions resulting from conference realignment and the transfer portal have been, no other development has engendered as much confusion and angst as the rapid evolution of NIL.
With a view toward injecting some modicum of clarity into the volatile arena of NIL, a plethora of legislation has been enacted at the state level and proposed at the federal level. For the past three years, in the wake of all this turbulence, the National Collegiate Athletic Association (NCAA), had been for the most part a spectator in the bleachers. But in the past few months it appears the NCAA may have begun to buckle its chinstrap.
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When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.