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3 Factors for Successful Hourly Rate Adjustments

By David Ackert
February 01, 2025

Setting legal fees is both an art and a science, requiring firms to balance their business goals with clients’ expectations.

Beyond alternative fee arrangements, firms should consider hourly rate adjustments with three factors in mind: psychological pricing, client feedback and growth. All three are vital for aligning fees with perceived value while supporting the firm’s financial health. By thoughtfully applying these strategies, firms can establish rates that are clear, fair, and optimized for long-term success.

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