If you’ve ever exhibited at a tradeshow, you know the energy is electric. For most companies, it’s the culmination of a year’s worth of design, testing, and marketing — a true celebration of innovation.
COUNTERPOINT: Your Tradeshow IP Protection Playbook Part 2: How to Respond If Someone Files an IP Complaint Against You At a Tradeshow?
The stress of IP infringement matters resides on both sides of the fence: whether you find a competitor infringing upon your ideas, or your company finds itself being accused of doing the infringing. In this Point/Counterpoint series of articles, we outline the appropriate steps to take if you spot your innovation in your competitor’s booth across the hall. This article’s focus — Counterpoint: What can you do if your competitor is using your IP at a tradeshow?
By
Aaron Bradford and Amy Wright
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