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Educating Marketing Professionals on Key Financial Metrics and Measurements Image

Educating Marketing Professionals on Key Financial Metrics and Measurements

Stephen M. (Pete) Peterson

Today, marketing and business development professionals need to understand law firm finance and economics. Likewise, law firm chief financial officers need a better understanding and appreciation of marketing strategies. The success of your firm will depend on how well these two disciplines work together.

Features

Professional Development:: Creating a Successful Summer Associate Training Program Image

Professional Development:: Creating a Successful Summer Associate Training Program

Jacqueline G. Meyer

It's not a secret that a strong summer associate program is essential to attracting and retaining talent. This article provides an overview of some easy steps for creating an effective program.

Features

Technology in Marketing: Competitive Intelligence in Law Firms Image

Technology in Marketing: Competitive Intelligence in Law Firms

Shannon Sankstone

Few firms evaluate the long-term growth of competitive intelligence (CI) in firm business development, and even fewer have sought to build systematically on current efforts to create an intelligence function that can predict opportunities. This article seeks to illustrate how a law firm can build a robust intelligence function ' gathering both competitive and business intelligence ' that will provide the greatest strategic benefit over the short and long terms.

Features

The Cost of Security Image

The Cost of Security

Joan Tucker Fife & Gina Del Negro

With the ever-increasing focus on security, wage and hour class actions create potential liability for a variety of employers, from airport vendors to power plants to retailers. Fortunately for these employers and others, the recent, yet limited, case law has held that such time is not compensable. Moreover, general wage and hour principles support this conclusion.

Features

Movers & Shakers Image

Movers & Shakers

ALM Staff & Law Journal Newsletters

Who's going where; who's doing what.

Features

Wining and Dining Foreign Officials: What's OK and What's a Crime Image

Wining and Dining Foreign Officials: What's OK and What's a Crime

David S. Krakoff & James T. Parkinson

In December 2007, Lucent Technologies Inc. secured a non-prosecution agreement from the Department of Justice and settled an enforcement action with the SEC for conduct related to travel and entertainment expenses incurred on behalf of Chinese government officials and for the manner in which these expenses were booked. The Lucent settlement adds to a number of existing guideposts regarding permissible interactions with foreign officials under the Foreign Corrupt Practices Act. This article examines the Lucent settlement, prior FCPA enforcement activity related to travel and lodging, and offers some practical advice for compliance counsel.

Features

With Succession Planning, Inertia Is Not an Option Image

With Succession Planning, Inertia Is Not an Option

Phillip A. Bottari

Turning over the reins of a law firm is an art form. A well-staged plan that allows for a seamless transition from current leaders to the next generation — in both client relationships and management responsibilities — is crucial to the health and longevity of your partnership.

Features

Downsizing: Being the Messenger May Actually Be Good for Your Career Image

Downsizing: Being the Messenger May Actually Be Good for Your Career

Michael DeCosta

Whether or not to adjust the number of employees or partners downward can be a critical decision for 2008. In the event it does happen, marketing executives will, undoubtedly, be asked to help craft appropriate messages to both the market and within their own firms in advance of rumor mills, blogs, and especially, the competitors offering their own take on the changes. However daunting the task, working through such scenarios can go a long way toward preserving your firm's reputation and bolstering your own career opportunities within your current firm or with a prospective employer.

Features

Practice Notes Image

Practice Notes

Kellie Schmitt & Petra Pasternak

Sonnenschein Team Leaves to Found MSK NY Office<br>TV-Company Deal Highlights U.S. Risk Allocation

Features

Think You Know What Constitutes Good Cause? Image

Think You Know What Constitutes Good Cause?

Kevin C. McCormick

Many employers believe that since they make the first call as to whether cause exists, that is the final call. However, as demonstrated by the jury verdict in a recent Maryland trial, it is the jury, not the employer, that gets to make the final call as to whether cause exists. <i>Kinsbourne, et al. v. 180's LLC.</i>

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