-
Features
Why So Many Great Lawyers Stink at Business Development and What Law Firms Are Doing About It
Valerie Pennacchio
Why is it that those who are best skilled at advocating for others are ill-equipped at advocating for their own skills and what to do about it?
-
Features
Marketing Tech: When COVID Came, Law Firms Delivered Important Messages in Perilous Times
Nick Gaffney and Lauren Gard
Determining what to say to whom, and when to say it, was anything but obvious to law firm leaders and marketing departments at the start of the pandemic. But nine months in, some clear strategies have emerged for successfully navigating external communications when the future is uncertain and the stakes are high.
-
Features
Media and Communications: Cision State of the Media Report Provides Better Pitching Tips
Carlos Arcos
Cisions recent State of the Media Report included some useful insight and guidance for PR professionals when dealing with the media, including ways to build positive relationships with journalists and best practices for pitching.
Need Help?
- Prefer an IP authenticated environment? Request a transition or call 800-756-8993.
- Need other assistance? email Customer Service or call 1-877-256-2472.
