BUSINESS DEVELOPMENT REVENUE GROWTH
February 09, 2012
BUSINESS DEVELOPMENT REVENUE GROWTH - Market gains do not happen automatically. And in our current economic environment, law firm marketing attorneys and professionals see real opportunities. Small and midsize firms have been scrappy with legal sales and are working to close with new clients that may previously not been accessible to them. So what do we recommend as business development consultants? Be accessible and respond quickly. Be amenable to new ideas and new ways of doing…
COMPETING FOR CLIENTS
February 06, 2012
The transition from the past to the future is not yet complete ' and won't be as long as we ignore the competition part of legal marketing and reside in just the mechanics.
NY Bar Releases Ethics Opinions App
February 01, 2012
The New York State Bar Association announced the release of its free Mobile Ethics App that allows judges, lawyers and law students to access instant ethics advice from portable devices.
Nixon & Vanderhye Transforms IP Data Workflow with First To File
February 01, 2012
As our practice and the number of files we handled both grew, we continually needed to manage and expand our file room space. However, since the file room space could not be used productively to accommodate fee billers, maintaining a large file room amounted to a negative ongoing overhead cost for the firm.
Document Renovation
February 01, 2012
Documents are the currency of law firms. Attorneys author, edit and submit thousands of documents daily. While content is the most important aspect of legal documents, and the majority of time should be spent on this, the formatting of a document can often create issues and burn up precious billable hours. The time spent reformatting and cleaning up documents can be reduced significantly if firms have a process in place for creating and fixing documents based on Microsoft Word's best practices.
Geotracking and e-Discovery
February 01, 2012
This article explores the ways in which geotracking data can be created, potential issues associated with this information, and how it might all relate to e-discovery, including how long the information is stored, whether it is discoverable and how or whether it can be used in a case.
Action over Google Adwords
February 01, 2012
Google has won another key victory in a lawsuit challenging its AdWords keyword advertising program. In early January, Judge Edward Davila of the Northern District of California declined to certify a purported class action, which alleges that the search engine engaged in deceptive and unfair advertising regarding Google AdWords.