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Generating Leads by Finding Buyers in Trouble
March 29, 2010
Legal services are not sold, they are bought. You can't sell something that the other person doesn't want. Hence, the most effective way to detect a lead is to find someone ready to buy.
In-house Counsel: Who Has You Covered?
March 29, 2010
Because in-house counsel are increasingly popular targets when claims are brought against their employers, their insurance protection becomes especially important. This article discusses some of the types of insurance policies available to companies that may provide coverage to company lawyers, including Errors and Omissions, Directors and Officers, and Employed Lawyers Professional Liability insurance.
Blogging and Your Business
March 29, 2010
As a marketer, know that if your employees post a blog comment, or an entry on Facebook or Twitter about your company or its products, a number of questions are raised. Is your company responsible for what is said?
Electronic Data Breaches
March 29, 2010
There are a few judicial decisions indicating the likely issues on which a coverage dispute will focus when a claim for a data breach is made under a CGL policy.
Law Firm Intelligence: CI on the Internet
March 29, 2010
Looking for information on a rival law firm? Trying to get some background on a prospective client? The Internet is full of useful resources that can meet your needs.
Professional Development:: Present with Impact: Get Results
March 29, 2010
Great presentation success comes from mastering the details of delivery and crafting your content. Here's how.
Change As a Marketing Tool
March 29, 2010
Even with firm cuts and layoffs, no firm can afford to give up a community-related giving practice. It can, though, and should be, controlled.
Movers & Shakers
March 29, 2010
Who's doing what; who's going where.
Verdicts
March 29, 2010
Recent rulings of interest to you and your practice.
Reducing Damages Exposure
March 29, 2010
This article discusses the underutilized litigation strategy of extending an unconditional offer of reinstatement to a former employee-plaintiff who has filed (or has threatened to file) suit challenging his or her termination from employment.

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